In March 2024, the packaging industry has been focusing on several key trends and developments:
- Artificial Intelligence (AI) in Packaging: AI is increasingly being applied in the packaging sector for various purposes, including optimizing production lines, sorting materials in waste streams, and improving recycling and sustainability efforts.
- Reusability and Refill Schemes: There’s a growing emphasis on reuse and refill models as part of packaging waste reduction initiatives. Several startups and major brands have been experimenting with innovative reuse pilots.
- Fibre-Based Packaging: Developments in fibre-based packaging, including products made from natural materials like fallen leaves and root vegetable waste, are on the rise. These are aimed at enhancing recyclability and sustainability.
- Regulatory Developments: The Packaging and Packaging Waste Regulation in the EU is undergoing significant amendments and discussions, which are likely to continue into the year, impacting the industry’s future direction.
- Sustainable Packaging Summit 2024: This event will be a focal point for discussing the UN’s Global Plastic Treaty and the EU’s Packaging and Packaging Waste Regulation, exploring solutions for the challenges faced by the industry.
These trends reflect the industry’s ongoing efforts towards sustainability, technological integration, and adapting to regulatory changes .